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A creative senior product designer.
I immerse myself in exploration and experimentation, fostering seamless collaboration and leading with a spirit of unbounded curiosity.
About
With 13 years of experience with focus on creating delightful and usable interfaces.
Based in the Netherlands, but working remotely for some of the biggest names in the crypto industry. Focused on creating carefully crafted interfaces for the web and 📱 native applications.
Full blown degen, bitcoin maxi, battlefield player, occasional photographer, bbq connoisseur.
I believe in crafting immersive experiences where every design element tells its own story. My philosophy is rooted in the pursuit of timeless aesthetics, innovative thinking, and an unwavering dedication to user satisfaction.
Services
Strategically help align the business vision with user needs. Visually deliver the vision with your business proposition in mind 🧠
Business strategy
User experience design
Usability testing
Apps (native)
Interface design
Design systems
Prototypes
I bring together a diverse blend of vision, design, and innovation, driven by a passion for morphing ideas into exceptional, impactful designs.
Ashwin Merle
Senior product designer
Clients
Noble
Bitcredit
Royal dutch Shell
Wage
Schiphol Airport
Dymension
ABN Amro
Delphi labs
Mars protocol
Astroport
Lefebvre Sarrut
Over the past 13 years as a freelance product designer, I’ve had the privilege of working with a diverse range of clients, from industry leaders like Shell, ABN, and Delphi labs to innovative startups.
Noble - Head of design
2025
Bitcredit - Senior product designer
2024-2025
Dymension - Senior product designer
2024
SDU - Senior product designer
2023-204
Delphi Labs - Lead product designer
2022-2024
Schiphol - Senior product designer
2022
Shell - Lead product designer
2019-2022
ABN Amro - Senior product designer
2018-2019
Various - Product designer
2013-2018